Set-Top Box Market: Competitive Analysis, Future Plans with Massive Growth 2023

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Set-Top Box (STB) Market Overview:
The Future of Set-Top Box (STB) Market will witness a healthy growth from 2017 to 2023, a research report suggests. Growing at a CAGR of 7.2%, the market is projected to reach US$26,630.4 million by 2023. High levels of technological innovations is expected to support the market growth along with the inclusion of new features and content protection systems. As predicted by analysts, online streaming services will negatively affect the market’s performance from 2017 to 2023. During the forecast period, the market will be supported by technological transition from providing stand-alone cable and traditional cable service providers. Lack of innovation on the other hand will challenge cable box sector based organizations functioning in the global set-top box (STB) market. Analysts have split the market into content quality, end-user, product type, and services segments based on products and services.

Cable box based companies have been profiled. The arrival of media sticks is set to affect the global Future of Set-Top Box (STB) Market during the forecast period 2017 to 2023. The report also provides the market’s performance forecasts till 2023. Analysts have studied the strategy of cable box segment based organizations to help new entrants and established businesses. The cable box sector itself is supported by the increasing awareness of internet-based set-top boxes as well as the growth of Internet Protocol Television (IPTV) and OTT. During the forecast period 2017 to 2023, the set-top box (STB) market is set to witness a health growth across content quality, end-user, product type, and services segments as well as regional Future of Set-Top Box (STB) Market.

Set-Top Box Market Segmentation:
The cable box sector has seen growth across content quality, end-user, product type, and services segments owing to government regulations on the digitization of cable networks and stringent laws for the digitization of cable TV. To study the market, analysts have further segmented content quality, end-user, product type, and services into content quality on the basis of cable, digital terrestrial television, Internet Protocol (IP) TV, over-the-top content (OTT), satellite, and others. The market is further segmented into product type sub segments which is split into high definition, standard definition and 4K. Additionally, the set-top box (STB) market on the basis of services, is segmented into managed services (testing, repairing, screening), interaction services (high-speed internet television, video conferencing, and video on demand).

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The segmental analysis presented in the report provides cable box field based organizations insights into key growth factors such as the resulting migration of analog TV to digital TV as well as challenges such as the easy availability of alternatives the market will face from 2017 to 2023. Technological innovations and the launch of high-resolution television sets are some of the key factors having an influence on cable box industry based companies, suggest analysts as per the set-top box (STB) market report. But the report also identifies the increasing need for reforms and unfavorable policies as major threats companies in the cable box will face till 2023. 

Future of Set-Top Box (STB) Market Regional Overview:

Cable box market based companies in the set-top box (STB) market are functioning across North America, Europe, Asia Pacific, the Middle East, and Africa including the rest of the world. The increasing demand for improved content quality will be a key growth driver for regional markets. However, the lack of investment will turn out to be a threat. For the forecast period 2017 to 2023 each of these regional markets are studied in the report. Starting from North America, the regional market and cable box vertical based companies are spread across the United States, Canada, and Mexico. The rising popularity of internet based streaming services will turn out to be a major challenge from 2017 to 2023. Parts of the European market covered in the report are regional markets spread across the United Kingdom, France, Italy, and Germany. The market in the region will be benefitted by the proliferation of technology as well as the growing demand for over-the-top services, suggests the report. Similarly, the cable box sector’s segmental analysis for the Asia Pacific region covers India, Japan, China, and others. For the rest of the world, the research report for the set-top box (STB) market covers the Middle East and Africa. Forecast based on the reports findings are presented for the forecast period till 2023.

Future of Set-Top Box (STB) Market Competitive Landscape:
The global set-top box (STB) market research report brings a comprehensive study of content quality, end-user, product type, and services market segments, regional analysis, and cable box vertical based company details of key players. As the forecast period 2017 to 2023 will bring new opportunities for the market owing to the increasing spending power of consumers and the increasing awareness among consumers, the market is set to grow at a compound annual growth rate of 7.2% and is predicted to reach a value of US$26,630.4 million by 2023. With SWOT analysis of cable box sector based companies and Porter’s Five Force model analysis based findings, and understanding challenges such as high service cost and complex deployment, companies in the cable box sector can change the way business is done.

Industry News:
Cisco announced today that it has reached an agreement to buy DVN (Holdings) Limited's set-top box market. DVN is a technological and market leader in digital cable technologies in China, with key activities in China, and shares Cisco's vision of a high-performance, efficient cable interactive network expanding through every home. Cisco will add up to $44.5 million for DVN's set-top box company under the details of the contract. Around $17.5 million will be compensated up front, with the remaining $27 million paid out over four years in relation to the achievement of clear sales targets.

Table of Content:

5 Market Dynamics

5.1 Introduction 30

5.2 Drivers 30

5.2.1 Increasing Demand Of OTT Services 30

5.2.2 Increased Proliferation Of High Definition Channels 31

5.3 Restraints 31

5.3.1 Rising Adoption Of Cloud Video Streaming 31

5.4 Opportunities 32

5.4.1 Development Of Integrated STBs 32

5.5 Value Chain Analysis 32

5.6 Porter’s Five Forces Model 33

5.6.1 Threat Of New Entrants 33

5.6.2 Bargaining Power Of Suppliers 33

5.6.3 Bargaining Power Of Buyers 33

5.6.4 Threat Of Substitutes 34

5.6.5 Intensity Of Rivalry 34

5.7 Market Alerts 34

5.7.1 Smart TV & Set Top Box 34

5.7.2 Penetration Of HD Compatible And New Features 34

6 Global Set-Top Box Market, By Product Type

6.1 Overview 36

6.2 Internet Protocol TV 37

6.3 Digital Terrestrial Television 37

6.4 Satellite 37

6.5 Cable 38

6.6 Over-The-Top Content (OTT) 38

6.7 Others 38

7 Global Set-Top Box Market, By Content Quality

7.1 Overview 40

7.2 High Definition 41

7.3 Standard Definition 41

7.4 4K 41

8 Global Set-Top Box Market, By Services

8.1 Overview 43

8.2 Managed Services 44

8.2.1 Testing 44

8.2.2 Repairing 45

8.2.3 Screening 45

8.3 Interactive Services 45

8.3.1 Video On Demand 46

8.3.2 Video Conferencing 46

8.3.3 High-Speed Internet Television 46

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Market Research Future (MRFR) is an esteemed company with a reputation of serving clients across domains of information technology (IT), healthcare, and chemicals. Our analysts undertake painstaking primary and secondary research to provide a seamless report with a 360 degree perspective. Data is compared against reputed organizations, trustworthy databases, and international surveys for producing impeccable reports backed with graphical and statistical information.

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