The latest report by IMARC Group, titled “ Fast Food Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032“, The global fast food market size reached US$ 863.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 1,277.6 Billion by 2032, exhibiting a growth rate (CAGR) of 4.45% during 2024-2032.

Fast food is prepared and served quickly at restaurants or food outlets and is typically characterized by its convenience, affordability, and speed of service. Fast food establishments are known for their ability to provide customers with a quick meal, often within a matter of minutes after placing an order. These restaurants usually offer a limited menu, including popular items such as burgers, fries, chicken nuggets, pizza, and sandwiches. It is often associated with well-known chains, including McDonald's, Burger King, KFC, and Taco Bell. These chains have established a global presence and have become synonymous with fast food culture. Additionally, it provides a quick and convenient option for those who may not have the time to cook or sit down for a formal meal. Nowadays, fast food is gaining popularity among students, children, and working professionals for quick and easy meal options. 

For an in-depth analysis, you can refer sample copy of the report:https://www.imarcgroup.com/fast-food-market/requestsample

Fast Food Market Trends and Drivers:

The fast-food market is primarily driven by the evolving lifestyles of consumers. In addition, modern life is often characterized by time constraints, busy schedules, and a desire for convenience, resulting in the adoption of fast-food outlets that cater to these needs by offering quick, ready-to-eat (RTE) meals, making them a preferred choice for many, thus influencing the market growth. Moreover, the integration of technology, such as mobile apps and online ordering, made it easier for customers to access fast food, representing another major growth-inducing factor. Along with this, the rise of food delivery services is expanding the reach of fast-food chains, allowing them to serve customers who don't have easy access to their physical locations and propelling the market growth. Besides this, fast-food chains are continually introducing new menu items and promotions to attract customers, which keeps the offerings fresh and exciting, enticing consumers to return and try something new, accelerating the market growth. Furthermore, effective marketing and branding campaigns led to the adoption of the fast-food industry, creating brand recognition and loyalty and encouraging repeat business, augmenting the market growth. 

Report Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type:

  • Pizza/Pasta
  • Burger/Sandwich
  • Chicken
  • Asian/Latin American Food
  • Seafood
  • Others

Breakup by End User:

  • Food-Service Restaurants
  • Quick Service Restaurants
  • Caterings
  • Others

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

Competitive Landscape with Key Player:

  • Auntie Anne's (Focus Brands LLC)
  • Chipotle Mexican Grill Inc.
  • CKE Restaurants Holdings Inc.
  • Domino's
  • Jack in the Box
  • Little Caesar Enterprises Inc.
  • McDonald's
  • Papa John's International Inc.
  • Restaurant Brands International Inc.
  • Subway
  • The Wendy's Company
  • Yum! Brands Inc.

Recent Developments:

  • In 2020, Domino's launched the Unthinkable Pizza in India, which is a vegetarian pizza made completely of plant-based proteins that have the sensory properties of chicken.
  • In 2023, The Wendy's Company and Flynn Restaurant Group announced that it will be developing 200 restaurants in Australia.
  • In 2023, McDonald's partnered with Glovo with new global strategic partnership for improved customer experience.

Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact US

IMARC Group

Email: sales@imarcgroup.com

USA: +1-631-791-1145 | Asia: +91-120-433-0800

Address: 134 N 4th St. Brooklyn, NY 11249, USA 

Follow us on Twitter: @imarcglobal