The big black box (your TV) that was once the most popular media channel is slowly taking the back seat. Two of the most crucial factors that have led to this development is the availability of high-speed internet and the affordability of internet-powered smartphones.

Deep internet penetration together with affordable smartphones has helped to lay a strong foundation for online video streaming platforms.

Over the Top (OTT) platforms leverage the internet to deliver content directly to users and provide a buffer-free streaming experience. Working on the principles of ‘on-demand content’’ the online video streaming platform have a major advantage over the traditional cable subscription as they provide more autonomy to the user to watch their favorite content without any time or place restrictions.

The Video-on-Demand (VOD) mobile applications can be described as online platforms that allow users to stream their favorite content from a pool/library without any restrictions on ‘when’ and ‘where’ they can access the content.

The users just need to install the video streaming apps and choose a subscription plan based on what type of content they want to watch.

There is a growing demand for video content by internet users worldwide. You can assess it from the fact that the mobile video streaming app category on the app store witnessed a huge surge in the number of apps available for download.

When it comes to android video streaming apps the figures are even higher as Android dominates the share of mobile markets worldwide, approximately 74% of the overall share. For more Information on how to make video streaming android app