10 logo design trends to watch out for in 2021

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Simplification

Clean compositions, simple typography, and a lack of decorations will continue to dominate the trend. In 2021, get ready to see more eye-catching logos with minimalist effects. The versatility of uses is what makes simple emblems so popular with businesses. The minimalist design remains perfectly recognizable on a variety of surfaces, from the mobile app icon to the ad banner and business cards. See how big-name brands are editing their logos to make them bolder and more memorable.

Bold fonts

Do you dream of an eye-catching design? So forget about using common fonts like Helvetica or Futura! An original font is the best way to impress your audience and make them want to know more about your company. If your logo already has a font, you'd better create a new font from scratch. Creating a new typeface is easier than finding an organic way to update an existing one. Let yourself be carried away by your imagination and you will see where it brings you!

Color gradients

In 2021, designers will continue to explore the infinite potential of gradients. Smooth transitions and shadows are effective tools for adding a dramatic effect to your design. The best way to do this is to use color and play with its saturation. Gradients are great for transforming a flat image into a three-dimensional one. When it comes to gradients, the most important thing is to make sure your logo looks good in print, including in black and white.    

Destruction of letters

The public loves suggestions and implications, and it would be a shame not to use them to your advantage! If you have a text-based logo, be sure to try this beautiful and puzzling trend. The letter destruction technique consists of leaving the letters unfinished as if you have run out of ink or your inscription has worn out. At the same time, you need to ensure that your design remains legible. You don't want your customers to wonder about your company name, right?

Overlap

This simple technique has the power to breathe new life into the most trivial logo! Two or more colored geometric shapes placed one on top of the other is a great way to add depth and volume to your logo. Also, this trend offers thousands of ways to combine your geometric shapes. Creating an understandable multi-layered logo has never been easier!

Negative space

Designers aren't ready to let this trend go yet, and neither are we! Negative space offers many creative solutions. Basically, you can create a new image from scratch! Negative space is a surefire way to create a captivating and unnerving design that will turn heads. Imagine your clients with a strange look trying to decipher the hidden image inside your logo!

Ultrafine lines

Forget chunky patterns and fancy twists. The year 2021 will surprise us with elegant and airy logos drawn with fine and sharp lines. It is a smart solution for text-based logos. The best thing about a refined logo is that it adapts well to different sizes and formats, both print and digital. This elegant technique is sure to make your brand stand out from the competition!

Visual chaos

It's time to leave conventional solutions behind and venture into experiments! Play with randomly scattered letters, asymmetrical compositions, and unpredictable geometries. A design with a chaotic feel can hold the viewer's gaze and spark their imagination.

Balance

Unlike the previous trend, this technique relies on clean typography, neat layout, and symmetry. Such designs evoke feelings of serenity and harmony. For a stronger visual impact, pair this trend with faded or missing lettering.

Monograms

In 2021, monograms will be considered a separate trend and we couldn't be happier about that. A monogram can be basically combined with any trend on this list! Feel free to build your monogram with vibrant gradients, clever geometric shapes, or negative space effects. A timeless design based on monograms is extremely good at simplifying the concept of a safe and conservative brand.

 

You can use Free Logo Design Tool to create logos for your business.

 

We hope you picked up some new ideas from this overview. Use them to revitalize your old logo or create a new design. Whichever artistic path you choose, the main thing is to make sure your design addresses your target audience and resonates with your values ​​and needs.

 

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