In today's fast-paced world, many people turn to various coping mechanisms to deal with stress, anxiety, or negative emotions. One such coping mechanism that has gained widespread attention is "retail therapy." While often viewed as a frivolous or indulgent activity, retail therapy involves the act of shopping as a means of alleviating emotional distress or boosting one's mood. In this article, we'll explore the psychology behind retail therapy, its potential benefits and drawbacks, and alternative coping strategies for managing difficult emotions.

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