Global Soft Drink Market

The GMI Research contemplates that the Soft Drink Market perceives a rise in demand over the forecast period. This is because of the surging consciousness towards health, altering lifestyle, and the adoption of organic ingredient items because of the soaring incidences of obesity.

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Introduction of the Soft Drink Market

Soft drink refers to a class of non-alcoholic beverages that includes sweeteners, artificial or natural flavoring agents, and carbonated water. These drinks include fruit juice, sugar, high-fructose corn syrup, and substitutes for sugar. In addition, they assist in enhancing brain function, immune system, strengthen muscle development, support digestive health, and raise the overall metabolism of the body.

Key Players of Market:

• Red Bull GmbH
• The Coca-Cola Company
• Danone S.A.
• Acqua Minerale San Benedetto S.p.A.
• PepsiCo, Inc.
• Nestle Waters
• Parle Agro Private Limited
• Attitude Drinks Inc.
• DydoDrinco
• Pepper Snapple Group Inc.

Soft Drink Market Dynamics

The vigorous demand for packed water, as well as the increasing inclination of individuals towards beverages made from organic ingredients and low or zero calories, has stimulated the growth of the global soft drink market. In addition, the mounting demand for superior or specialty soft drinks because of their low sugar content and calories and the presence of organic sweeteners are contributing to the growth of the market. Besides this, the accelerating gross domestic product, augmenting apprehension towards health, and mounting disposable income of people across the developing nations, primarily India and China, are other factors proliferating the soft drink market size.

Further, the advent of the coronavirus crisis paved the way for market growth. The strict lockdown imposed by the government persuaded consumers to store up the essential items and other food and beverages. Also, the growing focus to stay home and maintain social distance has further paved the way for market growth as people have accumulated their favorite junk food and beverage to evade visiting the grocery shops every other day. However, the rigorous norms and policies executed by the government to restrain the marketing activities and the increasing need for labeling and listing the ingredients on the product will restrain the soft drink market share.

Product Segment Drivers

As per the product, the market is bifurcated into bottled water, carbonated soft drinks, juices and juice concentrate, functionals drinks, and ready-to-drink tea and coffee. Amongst which, carbonated soft drinks are predicted to expand at a higher rate over the forecast period. According to the global soft drink market report, the easy and convenient accessibility of carbonated soft drinks across all prime distribution channels, such as supermarkets, convenience stores, hypermarkets, and online stores, is driving the market growth.

Distribution Channel Segment Drivers

Based on the distribution channel, supermarkets are projected to capture a prominent market share during the forecast period because of the availability of exclusive variety, quality, and compact sizes of soft drinks for end-users in the market. Furthermore, as per the soft drink market research reports, they possess brand visibility, appealing display portfolios, and comprehensive cold facilities, which aids in conserving nutrients, flavors, and colors of the drinks.

Soft Drink Market Segmentation:

Segmentation by Product

• Carbonated Soft Drinks
• Bottled Water
• Juices and Juice Concentrate
• Ready to Drink Tea and Coffee
• Functionals Drinks

Segmentation by Packaging

• Plastic
• Glass
• Paperboard
• Metal

Segmentation by Distribution Channel

• Supermarkets
• Hypermarkets
• Convenience Stores
• Online Stores
• Others

Segmentation by Region:

• Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Rest of Europe
• North America
  • United States of America
  • Canada
• Asia Pacific
  • China
  • Japan
  • India
  • Rest of APAC
• RoW
  • UAE
  • Brazil
  • South Africa
  • Saudi Arabia

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