Overview

The Global Mobile Gambling Market is expected to reach USD 53,755.7 Million by the end of 2025, registering a CAGR of 10.7% during the forecast period, 2019–2025. In this report, Market Research Future (MRFR) includes segmentation and market dynamics to offer a better glimpse of the market in the coming years.

The increasing popularity of mobile gaming among the young population and the legalization of online gambling in many countries are some of the factors responsible for the growth of the market during the forecast period. However, security risks such as cyberattacks is a major challenge for gamblers and operators. The global mobile gambling market Size is dominated by a few major players; however, new players are expected to enter the market due to new revenue opportunities in regions such as Asia-Pacific, the Middle East and Africa, and South America. The entry of new players is expected to increase the competition in the market.

Mobile gambling refers to gambling through mobile phones, smartphones, or tablets. In mobile gambling, players download the application and can play, with the help of a working Internet connection. The online gambling market is growing at a significant rate. As countries are legalizing online gambling, it is creating growth opportunities for online gambling to expand and enhance their revenue. Also, a large number of games are going online specifically over mobile phones, which, in turn, is helping the overall mobile gambling market. Another key driver for the market is the increased popularity of mobile gaming among the young population. However, the risks related to cyberattacks is a major concern for both mobile gambling providers and gamblers.

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Segmental Analysis

The Global Mobile Gambling Market has been segmented based on Type, End-User, and Region.

Based on type, the market has been segmented into betting, casino, poker, lottery, online bingo, and others. The market share of the casino segment is the highest and expected to remain so in the forecast period. An online casino is an online counterpart of physical casinos. Online casinos offer various casino games such as blackjack, roulette, baccarat, and slot machines. Mobile betting is a form of betting in which the players is able to bet online from any place using any mobile device such as laptop, smartphone, or mobile device. It comprises sports betting, football betting, horse betting. Mostly, online betting websites and applications are completely legal. Mobile poker is preferred by many players as it offers a variety of games for selection, which is not the case in poker rooms. The game selection is limited. Along with this, the rake for online casinos is usually less than the rake in a physical casino. Also, mobile poker is simple and convenient to use as the player can join the game remotely without being physically present in the poker room. In online lottery, the players can buy tickets for all the biggest lottery draws from across the globe. The mega draws in the US and Europe are no longer restricted to the country’s borders as players from other countries are also given equal opportunity to play. The players save time while buying lottery tickets with a mobile lottery app and it is convenient than waiting in the queue at the physical store. Playing bingo games online is very popular as it offers lots of games to choose from. There are many sites and apps which offer sign-up bonuses and allow the player to play at any time from any place. Mobile bingo offers both the popular classics as well as modern variations on traditional bingo games; therefore, more players are getting attracted to online bingo. Other types of online gambling include blackjack, Russian roulette, slot machines, craps, and baccarat. Out of these games, slot machines and blackjack are the most popular among young adults.

By the end-user, the market has been divided into gambling enthusiasts, social exuberant and dabblers. The market share of the gambling enthusiasts’ segment is the highest amongst all the end-users during the forecast period. The social exuberant segment is expected to grow with the highest CAGR during the forecast period. The social exuberant segment includes social media influencers and promoters. These players are highly visible on online gambling platforms, exploring new games online and might be a part of paid promotions by online gambling operators. These players often upload pictures or posts regarding mobile or online gambling on social media.

The regions included in the study are North America, Europe, Asia-Pacific, and the rest of the world.

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Competitive Analysis

The Key Players in the Global Mobile Gambling Market are Betsson AB (Sweden), Kindred Group Plc (Malta), Net Entertainment (Sweden), Paddy Power Betfair PLC (Ireland), 888 Holdings PLC (UK), Ladbrokes Betting & Gaming Ltd (UK), Bet-at-home.com (UK), Bwin.Party Digital Entertainment (Austria), Betfair Group PLC (UK), Kindred Group (UK), and William Hill PLC (UK) among others.

Regional Analysis

The regional analysis of the global mobile gambling market has been conducted for North America, Europe, Asia-Pacific (APAC), and the Middle East & Africa, and South America.

Europe dominated the mobile gambling market in 2018 and is expected to continue leading the market during the forecast period. The market in North America attained a second place in the mobile gambling market in 2018 and is expected to register a CAGR during the forecast period. The market in Asia-Pacific held the third spot, followed by South America and the Middle East and Africa.

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