Pharmaceutical Analytics and Business Intelligence using Power BI

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Introduction

Modern pharmaceutical companies are undergoing a significant transformation with opportunities presented by digitization, big data, and analytics. Post COVID19, businesses are seeing an increased need for an agile enterprise Business Intelligence (BI) architecture to leverage these opportunities & seamlessly deliver business-critical insights to executives. Successful Pharmaceutical companies go beyond standard operational & statutory reports and are implementing more powerful Analytics and AI-driven solutions. These solutions provide actionable insights and useful performance indicators for efficient decision making. The more actionable your reporting is, the more empowered your team gets to enable the right engagement that ultimately drives results for your organization.

The strength of the analytics software comes with the agility of the tool to help users easily create quick insights, especially if you are an agile pharmaceutical manufacturing company. Creating reports in days instead of months frees up hundreds of hours in unnecessary spend to gather these hidden insights. This cost-saving allows business leaders to repurpose cost savings towards other operational improvements and growth. Pharmaceutical companies generate massive information every day through their day to day operations. But the data is not always being put to the right use. Some companies tend to look at reports with a traditional eye that doesn’t drive a ‘call to action’ to grow the business.

There is a right and wrong way of reporting – one provides overwhelming numbers, while the other means to understand those numbers and make them actionable.

Modern pharmaceutical companies are still undergoing a significant transformation with opportunities presented by digitization, big data, and analytics. Enterprises are seeing an increased need for an agile enterprise Business Intelligence (BI) architecture to leverage these opportunities & seamlessly deliver business-critical insights to executives.

The Strength of PowerBI

Power BI, a business analytics solution, lets you visualize your data and makes it accessible to your Organization. Insights can be easily shared through various platforms of your Organization by embedding them in your app, portals, or website, collaborating on Teams, and integrating them into your ERP or CRM applications. Microsoft’s Power BI makes it easy to combine these numbers from different sources, streamline analytics onto a single dashboard, act on newfound insights, and enhance visibility to other teams in your organization.

Leveraging the strength of PowerBI through interactive reports can be done through a few quick and easy steps:

  • Onboard
    • Access PowerBI either from portal.powerbi.com or any of the Microsoft ERP/ CRM applications.
    • Connect to your data wherever it lives.
    • Explore your data with interactive visuals.
  • Collaborate & Share
    • Publish reports and dashboards.
    • Collaborate with your team.
    • Share insights inside and outside of your Organization.
  • Access insights from anywhere
    • Act with seamless access to data insights from your desk or home.
    • Access on the go with Power BI visual reports built rapidly.

Turning Industry Data into Smart Decisions

Leading Pharmaceutical companies who are transforming into agile organizations need 360-degree insights for business-critical functions such as manufacturing execution, sales productivity, financial management, purchasing raw materials from approved suppliers, quality assurance & quality control.

New age pharmaceutical organizations collaborate, monitor, and communicate on available live data to achieve operational excellence. Pharmaceutical business intelligence enables these organizations to monitor real-time data from multiple sources and combine them into one pharmaceutical dashboard with the ability to drill-down into the report to identify issues, as necessary.

FIGURE 1:Pharmaceutical Analysis using Power BI

Pharmaceutical-Analysis-img1.jpg

Usage in the Pharmaceutical Industry

01.Interactive Reports

Power BI is an analytics software that brings to the table a strong background in delivering end-to-end BI analytics to modern Pharmaceutical companies such as

  • Efficiency Reports On Lot Production
  • Trending And Analysis Of Quality Control Data
  • Recommendations Based Clinical Trial Reporting
  • And Financials Per Batch Produced For Each Product
  • Product Go to market assessments (how much spend and types of activity is involved, expected and actual results)

02. KPI Reporting

Accurate decision making occurs when reporting provides clarity on both good and bad data points on prime KPIs. With business analytics in the pharmaceutical industry, companies can acquire intelligence in real time and can track key performance indicators such as

  • Machine utilization
  • Process efficiency
  • Cost of Sales
  • Inventory levels
  • Batch Losses and cycle times
  • Quality standards of a product line
  • Customer engagement and customer experience

03.Real-Time Analytics

One of the essential requirements of agile Pharmaceutical companies is to have real-time analytics of overall operations as they occur, to make quick corrections, and proactively handle situations before they turn into risks. Especially for manufacturing execution and inventory management, knowing the work is progressing and inventory is turning around helps production supervisors to manage batch production processes much faster and make on the fly corrections. This type of real-time reporting on big screens in a production plant gives that needed visibility to both the manager as well as the operator to be alerted and aware of any green, yellow or red batch processing.

FIGURE 2:Real-Time Data Tracking with Power BI

Pharmaceutical-Analysis-img-2.jpg

Why PowerBI?

Few benefits of PowerBI that is enabling a business to lead to improvements are as follows:

1.This information gives the ability to make changes in the process based on how well resources are functioning to increase productivity, and how each product lot produced is performing in the market.

2.Getting real-time alerts with Power BI mobile apps makes your operations more efficient, allowing you to achieve a higher level of organizational agility and minimize response times.

3.Power BI enables monitoring of your supply chain end-to-end, letting you identify problems and potential bottlenecks before they can affect critical processes.

4.Monitoring quality inputs and outputs from all sources, including your customers, allows you to make quick and meaningful decisions that will improve the quality of batches that are manufactured.

5.The ability to share your dashboards with suppliers and partners is a plus and accommodates adjustments to the latest information available to work towards making your processes leaner and smarter.

6.Microsoft’s Power BI is a full-featured, must-have BI solution that offers a lot of micro benefits to many different organizations on their path to success such as –

    • Global Scale – Local Speed
    • Agile Business Processes
    • Predictive Analytics
    • Machine-to-Machine
    • Employee Onboarding

Some basic analytics used by Pharma companies are as follows:

Impetus-for-Pharmaceutical-Companies-to-Get-an-ERP-System-5.png
  • Products & Inventory
    • Full Track & Trace Functionality
    • Enhanced Global Marketability
    • Customer Requirements
    • Product Quality
    • Product Recalls
Impetus-for-Pharmaceutical-Companies-to-Get-an-ERP-System-1.png
  • Sales
    • Quotes & Order analysis
    • Pricing and Cost reporting
    • Available-to-Promise reporting
    • Order Profitability
Impetus-for-Pharmaceutical-Companies-to-Get-an-ERP-System-3.png
  • Supply Chain
    • Match demand and supply
    • Improved Supply Chain Responsiveness
    • Updated and efficient Logistic analysis
Impetus-for-Pharmaceutical-Companies-to-Get-an-ERP-System-2.png
  • Financial
    • Product Profitability reports
    • Batch costs
    • A full audit of transactions
Impetus-for-Pharmaceutical-Companies-to-Get-an-ERP-System-4.png
  • Manufacturing
    • Safety and sustainability analysis
    • Realtime production data reports
    • Equipment failure predictions
    • Production rescheduling

Closing

The first and foremost step for change comes from enhancing visibility in operations be it in manufacturing execution, sales force productivity, procurement, or financials. From the moment you start considering a BI solution for your growing Pharmaceutical company, the benefits of Microsoft’s Power BI become evident very quickly. Power BI brings to table a strong background in delivering end-to-end BI services to modern Pharmaceutical companies – covering BI strategy, managed services, implementation & support. Microsoft’s Power BI will continue to be a must-have product for leading Pharmaceutical companies by delivering 360-degree insights for business-critical functions such as sales, finance, procurement, and more.

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