Automotive Active Seat Headrests Market Overview:

Global Automotive Active Seat Headrests Market Size is expected to gain a value of USD 5,539.1 Million by 2025, and in terms of value is estimated to register 5.75% CAGR during the forecast period.

Market Highlights

Growing awareness of the implementation of advanced automotive safety systems has also led to the installation of electronic devices, such as cameras and sensors, in vehicles at the entry level. As the deployment of in-vehicle electronic technology has proven helpful in preventing accidents, advanced driver assistance systems, including blind-spot detection (BSD), forward collision warning (FCW), surround-view systems, and lane departure warning systems (LDWS), have been the in recent years. Because they reduce whiplash and neck-related accidents, this would increase the market for car seat headrests consecutively. In addition , increased vehicle production, increased demand for safety features, and the expansion of different segments of vehicles are major driving factors for the automotive market for active seat headrests. International direct investment government policies drive the active seat headrests for the automotive industry. Growing demand for premium seating systems from consumers is creating more opportunities for the automotive industry for active seat headrests. Manufacturers concentrate on research and development programs to ensure their goods are both safe and comfortable. Currency exchange rate fluctuations, legislation and rising customer needs and expectations are likely to affect the market dynamics. 

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Segmentation

The global market for active seat headrests for automotive is segmented by product type, and application. The global automotive market for active seat headrests is segmented into headrest activation and seatback activation based on product form. The headrest activation segment accounted the largest market share in 2018, owing to the growing demand in luxury vehicles for this product category.

The global automotive active seat headrests market is divided as a passenger car and commercial vehicle based on application. Demand for passenger vehicles is growing, owing to population growth , high buying power, and favorable regulations. According to the International Organization of Manufacturers of Motor Vehicles (OICA), in 2018 , approximately 70.50 million passenger cars were manufactured worldwide. Consequently , increased vehicle production, particularly luxury vehicles, and increased awareness of whiplash injuries are expected to increase demand for automotive active seat headrests on the global market.

Regional Analysis

The global automotive active seat headrests market, based on area, is segmented as Asia-Pacific (APAC), North America , Europe, and the rest of the world. During the forecast era, Asia-Pacific is expected to see the fastest growth in the global automotive active seat headrest market. The that automotive industry and rising foreign direct investment in the region has led to the growth of the automotive-active seat headrest technology market in this field. The governments of the major developed countries in this region are making efforts to grow the automotive industry by direct and indirect intervention, with the aid of progressive policies and trade liberalization programmes. China is one of Asia-Pacific's leading manufacturers of automotive active seat headrests. Due to the easy accessibility of cost-effective raw materials and labor the China market is increasing rapidly in the automotive segment. Additionally , technological advancement, high gross domestic product ( GDP) growth, increasing middle-class incomes are expected to result in high demand for luxury vehicle sales and fuel the automotive active seat headrest market in China.

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Major Competitors

The prominent players of the global automotive active seat headrests market are  Adient Plc (Sweden), Grammer AG (Germany), Lear Corporation (US), TS TECH CO. LTD (Japan), Toyota Boshoku Corporation (Japan), Daimay Automotive Interior Co., Ltd (China), Magna International Inc. (Canada), Ningbo Jifeng Auto Parts Co., Ltd (China), Yanfeng Automotive Interiors (China), and JR Manufacturing, Inc (US).

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